What you see below me, ladies and gentlemen, has been brainstormed, sketched, color-schemed, composed, digitized, proofed, finalized, OK'd by an Art Director and published via print and internet. Unprofessionally.
EXHIBIT A: GOD AWFUL DESIGN for a GHETTO as all GET-UP Loan Company.
(Please see below picture....)
Someone decided that it would be substantial! and exceptional! if they advertised refinancing a loan of $300,000 by using this crap. I can hear it now, "Hey, hey....let's like get Jimmy, you know, Susan's in accounting's son, to draw up this cartoon chic with like a sexy look on her face and some killer patent-leather heel boots and a midriff. He's got a computer and does Graphic Design, that would be perfect, we won't have to pay anyone to market for us!" "Dag on it, Mike, you are brilliant, that's the best idea ever!" said the team.
Call me ill-disposed if you will but any good designer scoffs at something like this. What I'm not sure of is, HOW? How do I struggle and apply for quatrillions of design jobs and end up either getting calls back from companies who create things like this ^ , or none at all. Those of you who know me, know that I know my stuff. I went to school and studied my butt of all the way back from taking my knowledge from the good ol' boys at the Bauhaus to my own creativity and imagination.
Anyway, this isn't about me this time, this is about how illegal this Ad-vert-iz-ment should be. It should be put behind bars and I'm almost ashamed that I'm pretty much contradicting myself and promoting this Ad right now.
To all my Creative society out there, let's break the silence. You hear me screamin' dogs?
[this is good] yeah, this is also bad. really really bad.
Posted by: lori | 01/06/2008 at 10:19 AM